As one of the fastest-growing beauty brands in 2021, Mermade Hair has taken the industry by storm. In order to continue this growth trajectory, Mermade Hair consulted us to take over the running of their paid media channels in the digital space.
We have provided strategic content guidance, facilitated in briefing influencers and digital partners, auditing data sources and ad buying. We work with Mermade across all their digital channels in all markets from Australia, US, UK and Europe. In doing so, we are able to execute a synchronised global strategy while still treating each market with the micro focus that is needed for successful investment opportunities.